Why Make a Branding Video?

Every company has a heart that they want to share, but it can be difficult to communicate that. The day to day life of a business doesn't make a multitude of opportunities to share its heart with its audience. Business transactions, phone calls, meetings, etc. get in the way of having an intentional and focused conversation with people about why you do what you do. And who has the time to go to each and every person they meet and share why your business does what it does?

A branding video gives you the opportunity to do just that. It allows you to be intentional. It allows you to be focused. It allows you to reach more people, and more people at the right time. Branding videos don't sell a product. They share a culture. They tell a story. They give businesses a way to connect with people on a human level. They give people a reason to invest in a business because it isn't just a product or a logo, it is something meaningful.

How is your business sharing its heart? How is it connecting with its customers as humans?

Business Branding Interview